Whilst doing my mining, I went though a number of Lost In Eve podcasts. I like the rivalry banter of the good old triple A vs CFC stuff, which mainly involves Rundle's -A- pulpit. I like the null sec reports on wars, etc, and I don't necessarily mind them talking about dev blogs and game changes. What is tough to sit through though, is when they get all Eve-fanboy. They talk about talking about Eve. Talk about talking, and ho boy baby Jeebus, can those two fucking talk about talking, especially, "the Rundle".
A common theme/comment is how to get non-Eve players interested in Eve. How to get the "Eve in great" message send out to the world's gaming community. Well, the word IS getting out to the gaming community and it isn't a good "word". That bit of news should be approximately of ZERO fucking surprise to any Eve player, and it should be abundantly clear to Jade and Rundle, but in their Eve coloured glasses, sometimes I wonder, because they want people to talk about the good stuff too.
They seem to be able to gloss over the fact that Eve has a fair number of assholes in it, and they are big enough assholes to command the greatest part, like, say, about 99 fucking percent, of all Eve news content. Open sandboxes, and emergent game play, and you can be the master of your own domain, and all that rot, is pretty much a thin skin of dried shit that floats atop the cesspool of Eve that the rest of the online world thinks it is.
Few people pay attention to any kind of news that is nice or good. Criminals, evil corporate types, murderers, who is cheating on Sandra Bullock again, and the need for 57 million firetrap SUVs to be recalled. Those are things that catch people's attention. They want to hear about bad shit happening, especially to other people, because it makes them feel good that it didn't happen to them. No one gives a shit about how many old ladies were helped across the road, or how many people were fed at the food bank, or how many starving people with flies walking on their eyeballs were fed in the desert country of <insert desert country name here>. That shit is skipped right over so you can get to the comics or fast forward it to get to the Sandra Bullock part (who I think is HAWT! :)). No one pays attention to good news like that in real life because it makes them feel like assholes, because they didn't do any of that good stuff. So why would "good Eve news" interest anyone and be a draw for new players to flock to Eve? The answer is, it doesn't and it won't. Bad news DOES attract more assholes though, and that's not good either.
Drama makes news stories and that catches people's attentions, but the vast majority of the gaming population isn't really interested in REAL drama, personal drama, drama that knocks them on their chair shaped asses and takes their shiniey stuffs and money. Not even PVP players from other games who routinely get their stuffz back. They, the majority of the non-angry players, I think, want goodness, niceness, or at least no badness. "Good news" isn't news because it should be the standard, not something out of the ordinary that earns a news bulletin. "GOOD" is expected, and in most MMOs, is the standard as soon as you log in. People just might like to play a game to relax. To zone out, not think, do stupid shite to get some pixels broken, killed and revived, or break some stone blocks, or just plant some fucking carrots. They don't want to have to look over their shoulder for a boogey man player looking to ruin their day. Even if Eve isn't filled to the brim with assholes like everyone thinks, it doesn't matter, that's the perception, and no "good" news will ever wipe that out.
I had a bit of an epiphany though. The good news is more bad news! I know right?!? I think CCP is slowly realizing this too. What we need is more news of game changes, nerfs and lots of public outcry and reports of tears.
"But d00d!", you exclaim, "that's what we've got right now, and that's the freakin' problem, yo!"
"Ha ha!!", says I, "But this time, it is not the cries of the carebear, nor do the tears come from the eyes of the miner or the pubbie, anon. This time, the wailing and the gnashing of teeth have come forth from the pie hole of the griefer."
As news gets out that griefers and assholes are unsubbing from Eve because it's becoming too Hello Kitty in Space™, that is exactly the kind of good news that will start inflating the anemically flat subscription numbers. You gotta break some poopy eggs to make some good news omelettes. ;)